A Florist in Rickmansworth opened in November and in just 2 weeks askcraft developed a new website with web pages for Home page, Services, Gallery, About and Contact us.
The florist could then take enquiries online, promote its business, link its google business page and instagram to the website and provide useful information on opening hours and promotions.
The wordpress site was developed in stages to aid cashflow and budgeting vs income. Following the initial setup a woocommerce online store was added ready to promote products with a delivery booking system where the buyer an choose the time and day of delivery and add a message to the flowers.
The project checklist supplied by askcraft ensured that the delivery was streamlined and fast tracked to meet timescales.
A proof of concept site was created to demonstrate the site look and feel before building to reduce redo.
Copy, images, layout was provided by askcraft for approval to reduce the need for changes later in the project.
The outcome was a complete solution delivered. (after testing) in less than two weeks.
Once the website was up and running, askcraft created a social media campaign to drive additional business to the website above that created by SEO.
Campaigns for Valentine’s Day, Mother’s Day and Easter drove additional traffic to the website at a cost of approx £2 per click.
This led to additional revenue and helped to build a customer list to support additional marketing for repeat business.
